Braiders, Pros & Retailers

ORDER in 7 Days - Get 50% Off 

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ORDER WHOLESALE with FaIRE – Get 50% Off your first Order + 1 Year Of Free SHipping
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* Introductory discount terms only apply to New Faire Accounts

Direct Orders

Work with your existing distributor + marketing collateral

Work with your existing distributor

Marketing Collateral

10% Affilaite Payouts

Distribution Hub Pricing

* Introductory discount terms only apply to New Faire Accounts

Prefer Direct Orders?

Work with your existing distributor + marketing collateral

Work with your existing distributor

Marketing Collateral

10% Affilaite Payouts

Distribution Hub Pricing

* Introductory discount terms only apply to New Faire Accounts

Orders must be placed within 7 Days to qualify for 50% Off + Free Shipping

How It Works

TUGS is a scalp-soothing serum designed to make detangling, braiding and brushing way less painful. It doesn’t just coat the hair — it absorbs at the root, calming irritation and reducing that tender, “don’t touch my head” feeling in seconds.

TUGS is made with clean, scalp-loving ingredients — including anti-inflammatory plant oils, soothing extracts, and zero parabens, sulfates, silicones, or drying alcohols. Everything is carefully chosen for safety and performance.

What is Tugs, and how does it actually work?

TUGS is a scalp-soothing serum designed to make detangling, braiding and brushing way less painful. It doesn’t just coat the hair — it absorbs at the root, calming irritation and reducing that tender, “don’t touch my head” feeling in seconds.

TUGS is made with clean, scalp-loving ingredients — including anti-inflammatory plant oils, soothing extracts, and zero parabens, sulfates, silicones, or drying alcohols. Everything is carefully chosen for safety and performance.

Who is Tugs made for?

Tugs is made for toddlers, teens, and tender-headed grownups alike. Parents love it for their kids, stylists use it in the salon, and adults use it for everything from braids to blowouts. Tugs is gentle, formulated and reviewed by pharmacists. 

How fast do wholesale orders ship?

In stock orders placed by 2pm usually ship the same day. If on back order, shipping estimates will be communicated.

Can I sell TUGS online and in-store?

Yes! We encourage stylists & retailers to sell wherever makes the most since for their needs. Once the product is in your hands you can sell anywhere.

Do you offer display kits or testers?

Due to misuse of requests, we do have an application fee for all new wholesale applicants to supply tester kits / samples. Once a wholesale order is made, the application fee is applied to the balance.

Can I use it on protective styles like braids or locs?

Absolutely. In fact, TUGS was tested and loved by braid stylists and locticians during installs and takedowns. TUGS is lightweight and absorbs quickly — no greasiness, no flakes, and no residue left behind. You can even use it under gels or leave-ins without product conflicts. It prevents paid while styling and reduces scalp tightness you get in the first few days after styling.

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WhOLESALE

Braiders, Pros & Retailers

Try Tugs in your Store, Risk Free

Order in first 7 Days to receive:

Free Sample before order ships

50% off your first order (up to $150)*

1 year of free shipping with us*

60-day payment terms for eligible retailers

Free returns on your first order

Shop Wholesale

Place Order in first 7 days to qualify

*Available for retailers who are new to Faire
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