Orders of $35+ Flexible payments over 3-4 months with rates as low as 0% APR, subject to eligibility.
14-day money back guarantee
If you've ever felt this pain…
@Monique Harriott
800+ Heads Saved
Verified Review
Tugs Tender Head is a really great product. With my 4c hair that is course and thick it gets really tender in the middle after washing. I was able to get some tenderness relief which was helpful so I could detangle my hair. The company was very professional and communicative and I really appreciate that.
@Tyler Mainsfield
800+ Heads Saved
Verified Review
Tugs really helped with my detangling process. As a curly girl with fine hear detangling gently is how I maintain my hair health and length. Tugs did a great job at preserving my curls!
@lindsayturtle
These shoes are everything I hoped they would be ! So comfortable so lightweight and absolutely slip on as easily. 🤑
works well with your
favorite products
keep your current routine
natural
ingredients
made with herbs & essential oils
up to 20 min of relief
reliable each time
@Monique Harriott
800+ Heads Saved
Verified Review
Tugs Tender Head is a really great product. With my 4c hair that is course and thick it gets really tender in the middle after washing. I was able to get some tenderness relief which was helpful so I could detangle my hair. The company was very professional and communicative and I really appreciate that.
@Tyler Mainsfield
800+ Heads Saved
Verified Review
Tugs really helped with my detangling process. As a curly girl with fine hear detangling gently is how I maintain my hair health and length. Tugs did a great job at preserving my curls!
@lindsayturtle
These shoes are everything I hoped they would be ! So comfortable so lightweight and absolutely slip on as easily. 🤑
safe for braids & curls
all hair types & colors
zero prep.
zero residue.
Non Greasy
• Braids pulling your scalp • Tight ponytails causing headaches • Tender spots around your edges • Protective styles that feel too tight
Only 10 Secs
Free Shipping
No subscription
Starter Pack
1 Bottle & 1 Apply, Braid & Chill
Tame now, pay later with
tested by moms. loved by you.
Tested by moms, Loved by you!
Natural & Fast Relief While Braiding & Detangling
4.8/5 based on 800+ Real Customers
Rating is verified by real users only
Error Loading - Refresh
88% of all hair types
feel reduced sensitivity while styling
60 seconds
to less tears & time wasted
4/5 stylists
recommend Tugs to their customers
What's inside our natural Tender Head Solution?
paraben & phtalate-free • derma-recommended • all day moisture
97%
Reduce Pain While Styling
Tugs both increases stimulation of the scalp safely, while lowering the senitivity. Giving you reduced pain in 60 seconds.
Premium Ingredient
Warm & Calming sensation after stylingTears and frustration have no place here. We are your ally to turn tender-headed torture into a stress-free ritual that sets the tone for effective hair care.
97%
Stimulates Hair Growth & Reduces Inflammation
Tugs works quickly, being strong enough to reduce pain and remaining gentile enough for normal hair care
Light & won't leave greasy residue
Handling tender heads is different for each person. Tugs gives reliable results, so you won't need to guess or suffer unnecessary pain.
Real Food
Wholesome recipes for dogs with real meat and veggies.
Premium Ingredient
Elevating pet care with unmatched safety and quality.
Made Fresh
We prioritize maintaining the integrity of whole foods and nutrition.
Vet Developed
We raise the bar for dog nutrition, surpassing industry expectations.
What is Tugs, and how does it actually work?
TUGS is a scalp-soothing serum designed to make detangling, braiding, brushing, and even waxing way less painful. It doesn’t just coat the hair — it absorbs at the root, calming irritation and reducing that tender, “don’t touch my head” feeling in seconds.
Who is TUGS made for?
TUGS was made for anyone with a sensitive scalp — whether you're tender-headed, have textured hair, or just dread brushing after a wash. Parents love it for their kids, stylists use it in the salon, and adults use it for everything from braids to blowouts.
Is it safe for kids?
Yes! TUGS is gentle, non-toxic, fromulated and reviewed by pharmacists. It’s safe for toddlers, teens, and tender-headed grownups alike — even on sensitive skin and scalps.
Can I use it on protective styles like braids or locs?
Absolutely. In fact, TUGS was tested and loved by braid stylists and locticians during installs and takedowns. It reduces scalp tightness, itchiness, and that sore feeling you get in the first few days after styling.
How do I use TUGS?
Shake the bottle, apply directly to the scalp before styling, detangling, or washing, and massage in with your fingers. That’s it. Use it on dry or damp hair. No rinse needed.
Does it leave buildup or make hair greasy?
Nope. TUGS is lightweight and absorbs quickly — no greasiness, no flakes, and no residue left behind. You can even use it under gels or leave-ins without product conflicts.
What’s in it? Is it natural?
TUGS is made with clean, scalp-loving ingredients — including anti-inflammatory plant oils, soothing extracts, and zero parabens, sulfates, silicones, or drying alcohols. Everything is carefully chosen for safety and performance.
Can I use it every day?
Yes. TUGS is gentle enough for daily use — whether you’re prepping for detangling or calming your scalp after a long day. Many customers keep it on-hand like a go-to remedy for scalp stress.
Will it mess up my curls or blowout?
Not at all. TUGS absorbs at the scalp level and won’t weigh down your strands or disrupt your style. It's perfect for both curly and straight hair routines.
What if it doesn’t work for me?
We get it — everyone's scalp is different. That’s why we offer a Try TUGS Challenge: try it for 14 days and if you don’t feel the difference, we won’t charge you. No stress.
Us vs Them
GEMBEAU
Cosmetic
Other
Nourishing formula
Anti-aging properties
Brightening effect
Non-greasy formula
Pore refinement
Hear from Our Customers
2000+ Customers Who Love Us
Michael
Customer
Verified Buyer
“I've found the fountain of youth!
“I've struggled with dry skin for years, but this cream has been a game-changer. It keeps my skin hydrated all day long.”
Jessica
Customer
Verified Buyer
Highly recommend!
"I can't get enough of this skin cream! It has noticeably improved my skin's texture and reduced the appearance of fine lines.”
Olivia
Customer
Verified Buyer
Rejuvenated every time I use it
“I'm impressed by how versatile this skin cream is. It works seamlessly with my makeup, providing a smooth canvas.”
Emily
Customer
Verified Buyer
Amazing product!
“I absolutely love this skin cream! It has transformed my complexion and given me a radiant glow.”
Sarah
Customer
Verified Buyer
My skin has never looked better!
“I've tried many skin creams, but this one takes the cake. It deeply hydrates my skin without feeling heavy or greasy.”
Ken K
Customer
Verified Buyer
It soothes and nourishes my skin
“I have sensitive skin, and finding a cream that doesn't irritate it is a challenge. This skin cream is a game-changer for me.”
Tugs is the first tender hair care brand created specifically to ease pain at the root, we have created a deep-comforting serum that soothes scalps more effectively than any detangler or conditioner alone – shifting painful styling, braiding and detangling routines into gentler bonding experiences for families, individuals, and stylists.
Orders of $35+ Flexible payments over 3-4 months with rates as low as 0% APR, subject to eligibility.
14-day money back guarantee
@Monique Harriott
800+ Heads Saved
Verified Review
Tugs Tender Head is a really great product. With my 4c hair that is course and thick it gets really tender in the middle after washing. I was able to get some tenderness relief which was helpful so I could detangle my hair. The company was very professional and communicative and I really appreciate that.
@Tyler Mainsfield
800+ Heads Saved
Verified Review
Tugs really helped with my detangling process. As a curly girl with fine hear detangling gently is how I maintain my hair health and length. Tugs did a great job at preserving my curls!
@lindsayturtle
These shoes are everything I hoped they would be ! So comfortable so lightweight and absolutely slip on as easily. 🤑
safe for braids & curls
all hair types & colors
zero prep.
zero residue.
Non Greasy
@Monique Harriott
800+ Heads Saved
Verified Review
Tugs Tender Head is a really great product. With my 4c hair that is course and thick it gets really tender in the middle after washing. I was able to get some tenderness relief which was helpful so I could detangle my hair. The company was very professional and communicative and I really appreciate that.
@Tyler Mainsfield
800+ Heads Saved
Verified Review
Tugs really helped with my detangling process. As a curly girl with fine hear detangling gently is how I maintain my hair health and length. Tugs did a great job at preserving my curls!
@lindsayturtle
These shoes are everything I hoped they would be ! So comfortable so lightweight and absolutely slip on as easily. 🤑
